Home Business Ideas and Opportunities

Archive | December, 2016

Free Traffic for Your Online Business

The best way to drive free traffic to your website is by using Search Engine Optimization (SEO). How ironic that the best kind of traffic would also be free.

Free Traffic for Your Online Business

Targeted traffic is best because it is linked to people who are looking for what you have to offer. Keywords researched and used in your content is what will make this exchange a ‘marriage made in heaven’. ‘Keywords’ or keyword phrases define what your business or site is all about.

Search Engine robots crawl websites regularly, usually every 30-days unless there is activity (fresh content). If they encounter a site that has no recent activity, (nothing fresh (new), little or no traffic, etc.) then they move on and come back next time they are in the neighborhood. If they see that the site has fresh content they will re-index the site.

The index is their database of all the websites on the Internet. When your site is re-indexed, your link is promoted to a higher position in their search results. Ideally you need to strive to be as close to Page One as possible (this may be a long-term goal). If you have to work at it constantly, it is worth it. If you want to find success in Internet marketing you must be consistently building your momentum with everything you do to promote your business.

Posting once a month would be the minimum to be seen as being relevant. (much more frequently would have better results). With a plain website coded in HTML it is difficult to make significant changes even once a month to create ‘fresh’. That is why it is such a great idea to build a blog on your website. It is much easier to post an article to a blog than to be changing your code, adding pages, graphics, etc., to create fresh content.

Even if you have your blog on a separate website, you should link it to your main website. Very simple and again, free. You can do this by creating back-links in your content that refer back and forth. For example, on the website, refer to the blog (hyperlink); on the blog refer to the website (hyperlink).

Although this may suffice to a degree, it is a much better idea to have the site built on the WordPress platform so that your simple blog post is seen as a new page on your website. Since they are considered pages, you begin to be indexed not just for your home page but for each post (page) you add. This can be powerful.

It is Possible to Earn Income Online

At times you may wonder if it is possible to make an income online, especially if you have been trying for a while but have not seen results yet. Just know for a fact that money is actually being earned. Many people are making money on the Internet for quite a while now. However, it wasn’t by magic or that they may have had advantages that you don’t have.

earn cash

The trick is to remain indefatigable in your consistent effort to promote your business. You actually need to become more determined if you don’t see immediate results. At least do not allow yourself to become discouraged. After you have performed your actions to advertise and market your business, you must give it all time so that it will eventually produce results (if you keep it up with enough effort and frequency).

Having a business requires patience and faith. The reason we don’t hear more success stories is likely because we are a culture that expects instant gratification. If we don’t see results right away, then we may just give up and blame something besides our lack of effort and engagement.

Starting an Internet business is much faster, easier and less expensive than starting an offline business. However, there is no magic online that will create instant wealth without putting in the effort over time. “Success is still spelled w-o-r-k”. It is unlikely anyone could develop a business without working at it patiently. How long it will take you to get results, depends on many factors and is primarily determined by how much effort you are willing to expend.

Sometimes what you need is the ability to hold up even beyond what you think you are capable of. It’s ‘going the extra mile. We are usually accustomed to working X number of hours to earn X amount of money with a job. However, if you have your own business it is very different. You may work for hours without seeing any results (money). You will need to have strong motivation to keep pushing onward.

Don’t ever ‘rest on your laurels’ or feel you have done enough for now and will sit and wait to see what happens. You will find that if you sit back and wait it will be a long wait because nothing will happen unless you keep working at it.

Home Business Planning

There are numerous details and there may be a lot to learn when you first start out to build a business. Unless you have an organized plan it can be overwhelming. Take ‘one chunk’ at a time. Don’t try to do it all at once.

plan on it!

Make a few lists to help yourself create a plan. Start with one list that includes everything that comes to mind. Don’t worry about format or anything but the ideas themselves. Pick a few things from that list each day and create other shorter lists of the things you need to accomplish.

Make it manageable so that you don’t feel overwhelmed or get discouraged if you can’t get to all of it right this minute. Remember the saying ‘it is not a race, it is a marathon.’ Take your time. There is no test or anybody demanding anything right now. Go back over things a few times and maybe more details will become apparent.

Once things settle down a little and you have your bearings (just from the act of organizing your thoughts), remember that your first priority should be to take action using the simple tools that will likely produce income the soonest. For example don’t spend a year tweaking your website for cosmetics or take an online class in HTML.It is not necessary. Down the line it may be helpful when you have your marketing and advertising running.

You are here to make money, right? No money in playing around with your website especially if you really don’t know what you are doing. The point is that if nobody sees your site because you haven’t got your marketing and advertising running, then you are wasting your time. Until you get your business rolling (generating income) focus on how to get the money.

On the other hand, it is important to have a website that functions properly, is attractive, easy to navigate, and does not have bad links or errors that may discourage or prevent someone from taking action while they are there. Your website represents your business, so some attention should be paid to the environment. Just don’t get lost in bells and whistles.

You should always be learning as you go along and you will if you pay attention. Things are always changing, mostly improving and getting easier. You should be aware of everything so that you give your business the best chance of succeeding. If you encounter unfamiliar terminology or concepts, just ‘google’ them to get an overview or some explanation. (query a search engine).

Home Business Ideas and Opportunities

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